Doug Boynton
I’ve been in and around broadcast and media for most of my life – as a journalist, a radio news director, operations manager, network vice president, and in January of 2018, retired from the US International Broadcasting Bureau – the parent agency to Voice of America, Radio Free Europe, Radio Free Asia, and the other networks that comprise US International Media.
As Marketing Director of the IBB, I led an international team that consulted on strategy and worked to place the content that attracted record audiences in 2016. We maintained that record reach (more than 275 million each week) in 2017. Our group forged and supervised the relationships with more than 25-hundred broadcast, online, and mobile outlets that find value in the content, training, and other opportunities we offered to them.
My work included negotiations with foreign governments for broadcast licenses, and then working with IBB’s marketing and technical teams to secure the other agreements for provisioning and constructing these owned and operated broadcast stations. The photo at right was taken as negotiations with the Minister of Information concluded for a network of five FM broadcast stations in the Democratic Republic of Congo, on behalf of the Voice of America.
My career as a broadcast journalist began while at University, at a small local station, where I worked both on the air and in the field. After leaving school, I was named News Director at a larger regional station, leading the news team to several awards for sports reporting and editorial content.
That led to work in a top 50 US market, as News Director and Operations Manager at the first news and talk radio station in Virginia. I continued to hold down the management job, as well as serve as an on-air and outside reporter; and an occasional host of the talk and current affairs programs. The station was honored as the “Outstanding News Operation in Virginia” in its first year on the air.
I can help your media organization:
- Formulate a business plan
- Identify a target audience
- Determine marketing and budget goals
- Find and train talent
- Appropriately match your content to audiences, clients, and stakeholders.
- Succeed.
Gail Boynton
Gail brings experience from a commercial broadcast career that spanned 25 years on the air – both as entertainment talent and as a journalist.
Gail also served as Production Director at a highly-rated radio station in a top-ten US market, where she created and produced successful radio campaigns for the station’s clients.
Since 1996, Gail has worked with major advertising agencies that handle marketing and advertising campaigns for top US automobile accounts. Currently, she works in a support role for a major US consulting firm.